Your products not only perform a technical function: they incorporate a form as well.

Industrial designs protect the form of manufactured products and handicrafts, as well as their packaging. Logos, graphic symbols, ornamentation and Graphical User Interfaces (GUI) of the software programs and apps can also be protected by an industrial design.

Note that a registrable design does not have to be aesthetically pleasing: it just has to be noteworthy and visually attractive. Just enough to make your products stand out.